I picked to analyse this video because its different to most others that I've seen in some aspects. The director has interestingly decided to keep the footage black and white which didn't occur to me until now. Even though it is black and white and it clearly well lit and still a very effective video. The other reason for its uniqueness is that the majority of the video is shot in the small confines of a car. The footage in the car is all one shot however Alex Turner moves the camera around at times. To pull this video off you need a very charismatic lead singer who is portrayed to as the star image of this band. I think its a very clever concept and although I cant recreate the footage in the car, I will be taking ideas from this to use in my own music video e.g black and white.
Towards the end of the video the boys get out and perform as a band. As well as having big back lights, they also use flares carried and waved around by attractive girls. The performance at an end of a narrative styled video is quite common, as it also happens in Foo Fighters video for "Walk".
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