Magazine advert - Research

Magazine adverts promoting albums conventionally have either the picture of the arist or an image of the album front cover. This is a predominant picture that grabs the audiences gaze and attention. I intend to have have a picture of both the album cover and the artist. This is however less common but if done effectively it looks profession and interesting. I will of course show a rough cut and ask an audience for feedback. If I find that its not effective I will choose between the album cover or the artist. Having the artist on the magazine advert creates a star image and is conventional for solo artists. Research suggests that bands tend to use a background of their album cover instead of including all the members.

This is an example of an album advert in a magazine which has used the album front cover as its main feature. There are other little conventions used in this, like the release date and the play.com logo advertising and informing the public where they can buy/download this album. I think its very effective and eye-grabbing. Bands usually use artwork as their album front cover as their individual fame is all equal to the band. The band is more of a symbol than they can be individually. 

Again this is an example of an album advert that has used the album front cover as its predominant image however the image is of the Florence. The use of this picture creates a "Star Image" for Florence and promotes her in a good light.

This is an example of a music advert that uses a picture of the "star" as opposed to the album front cover. This technique is usually done for solo artists.

Research is the key to creating a professional looking magazine advert promoting our artists new album. I felt it was important to adhere to some of the obvious conventions so the public will immediately recognize it as a music magazine advert. However it is also important to challenge some aspects and experiment with the positioning of the images as well as what you decide to include. 

This is a rare example of a magazine advert that uses an image of the band/individual artists as well as a separate image of their actual album front cover. This is what I will try to imitate.